BBC Lincolnshire, at the top of the Steep Hill, provided MSCM 398 with our third exposure to England’s local radio in the past seven days. We were given a thorough tour of the facility, including a glimpse at the rear dock, and a peek through the glass to view evidence of the building’s history as a cinema. Radio continues to be a vital source of media content for UK citizens: The TSL for BBC Lincolnshire is an impressive 16 hours per week. Not too shabby!
The East Midlands is one of nine official regions of England, encompassing most of Lincolnshire, Derbyshire, Leicestershire, Nottinghamshire, Rutland, and Northamptonshire. (View a previous Massmediax post to see a video lesson that describes how to swallow the vowels and pronounce those names correctly.) Our host Deborah Wilson began her broadcasting career at BBC Lincolnshire, then subsequently came back to establish the journalism program at the University of Lincoln. How fortunate for us that she returned.